April 23–26, 2026
Experience art outside the traditional stage at the WOW Festival, a four-day celebration of immersive, interactive performances across UC San Diego.
Explore a mix of free and ticketed experiences ranging from large-scale installations to intimate, site-based performances that transform everyday spaces into creative storytelling environments. From outdoor pathways to unexpected venues, each experience invites audiences to move, explore, and engage with art in new ways.
With over a dozen free events alongside RSVP and ticketed experiences, families can build their own schedule—dropping into installations, catching performances, and discovering spontaneous moments throughout the festival. Installations like Light Lane and Sung Forests can be enjoyed at your own pace, while scheduled performances offer unique, time-based experiences.
Food and dining options are available nearby at Price Center, making it easy to take breaks between events and spend the full day exploring.
Festival highlights:
- Immersive & interactive performances
- Free and ticketed experiences
- Walk-through art installations
- Family-friendly programming
- Flexible, build-your-own schedule
Admission is free for many events. Some experiences require RSVP or ticket purchase. Parking is limited—public transportation is recommended.
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Before You Go: Visit La Jolla Playhouse’s WOW Festival site to plan your schedule, reserve tickets, and view event details. This event is presented by La Jolla Playhouse. Kidsguide is an independent community resource helping families discover fun events across Southern California.
Looking for more family fun? Explore more family-friendly events on our blog, browse our calendar, check out limited-time exhibits and experiences, or subscribe to our newsletter for weekly updates.
